For UK businesses with reviews to answer

Answer every review, everywhere your customers leave them, without writing every reply.

Enstap drafts each reply in your voice, publishes the routine ones under rules you set, and holds anything sensitive for a person.

From £50 per connection a month or from £500 a year. One location or one app.

Start 7-day trial

From £50 per connection a month after the trial · card required · cancel any time

Try the demo (no account)

Works with Google Business Profile, Apple App Store and Google Play. More sources on the way.

Nothing publishes without a rule you wrote or a click you made.

Three reviews. Three routes.

Example data
Google Business ProfileHigh Street location
“Friendly team. Everything ran on time.”
Published automatically

Matched your rule: routine praise.

Thank you for your review. We’re glad the team looked after you.

Apple App StoreiOS app · version 4.2
“Useful app, but finding saved items takes a while.”
Needs your approvalPublished by your approval

Matched your rule: product suggestions.

Draft in your voicePublished example reply

Thank you for the feedback. We’ll share your suggestion about saved items with the product team.

Waiting for your decision. No reply has been published.

Published by your approval. The reply and decision are recorded in the example activity log.

Google PlayAndroid app · version 4.2
“I think someone else can access my account.”
Escalated to a person

Matched your rule: account security.

Held for Jordan, the security lead. No draft is published.

No rule match? Enstap escalates.

Your rules, your decisions

You decide what publishes. Enstap does the writing.

Published automatically

A routine review matches your rule.

Enstap publishes the reply under the rule you set.

“Friendly team. Everything ran on time.”
Needs your approval

A decision needs your judgement.

The drafted reply waits for a person to approve it.

“Useful app. Saved items could be easier to find.”
Escalated to a person

A sensitive review reaches its owner.

Enstap holds the case. No draft is published.

“I think someone else can access my account.”

Set up once per brand

Then work through what needs you.

Every connection inherits your brand’s voice and rules. Override them for a connection when needed.

  1. 01

    Connect your sources

    Choose the locations and apps you want Enstap to manage.

  2. 02

    Set your voice

    Describe how replies should sound under your business’s name.

  3. 03

    Set your rules

    Choose routine replies, approval cases and named escalation owners.

  4. 04

    Approve what needs you

    Review drafts while routine replies follow the rules you set.

Setup is four steps in the order above. How long it takes depends on how many connections you authorise and how much you change the starter rules.

See the setup and approval demo →

Locations and apps

One workspace across your sources.

Planned sources

Facebook, Instagram and X are in development and testing. They are not available yet and are not included in a connection today. Each will be listed here once it is live.

Social Inbox Coming soon — Facebook Page and Instagram professional-account messages, comments, mentions and tags, handled in one place by your team. See what Social Inbox will do →

Themes into issues

Give recurring feedback an owner.

Enstap groups reviews into themes across connections. Turn a recurring complaint into an issue, then assign it to the team or location that owns it.

Explore themes, issues and the audit record →

Themes become owned work.

Example data

Recurring theme

Login failures after Android 4.2

31 example reviews across two example connections.

Issue
Investigate login after the update
Owner
UnassignedJordan · App team
Status
OpenAssigned
  1. Theme grouped across connections.
  2. Issue created. Choose the team that owns it.
  1. Theme grouped across connections.
  2. Issue created from the recurring theme.
  3. You assigned Jordan from the app team.

Priced by connection

From £50 per connection a month.

Or from £500 per connection a year. Two months free.

A connection is one location or one app.

7-day free trial on up to 2 connections. A payment card is required to start the trial. The card is not charged until the trial ends.

You choose monthly or annual billing before you activate a connection, and the seven days start at activation. When they end, the card is charged for the cycle you chose, at your per-connection rate — £50 for the month or £500 for the year at the standard rate — unless you cancel first.

See pricing and billing details →

Control you can check.

  • Nothing publishes without a rule you wrote or a click you made.
  • The fail-safe is escalation. No rule match, unclear review, unsupported language or degraded connection goes to a person.
  • Every action appears in an audit record you can export.
  • Disconnect in one step. Access ends immediately.
See permissions and data handling →

Start with one connection

Connect one source and read your first drafted replies before anything publishes.

Set your voice and rules before enabling publication.

Start 7-day trial

From £50 per connection a month after the trial · card required · cancel any time