Facebook Page messages
Conversations sent to a connected Page, through the Messenger capabilities the platform supports for that Page.
Social Inbox
Coming soon
Manage Facebook and Instagram customer conversations in one place
Connect the Facebook Pages and Instagram professional accounts your business already manages, and work through the messages, comments, mentions and tags they receive from one place, with your team and your rules around them.
Social Inbox is in development and testing. No Facebook Page or Instagram account can be connected yet, and nothing on this page is available to customers today. This page describes what Social Inbox will do so that anyone reviewing it, including Meta, can see exactly which authorised data it would use and why.
What Enstap helps businesses manage
Social Inbox is built around the interactions your connected business accounts actually receive.
Instagram messages
Direct messages to a connected Instagram professional account, where the platform supports them for that account.
Comments and replies
Comments and replies on content published by the connected business account, where those are exposed to the account.
Mentions and tags
Mentions and tags involving the connected business account that the official APIs make available to it.
Account and content context
The name, identifier and related content details needed to tell one connected account from another and to attach an interaction to the right conversation.
What you can see and do depends on the eligibility of the account, the permissions you grant, Meta’s platform rules and what its official APIs make available. Enstap handles supported interactions involving the business accounts you connect. It does not read private profiles or the unrelated activity of the people who contact you.
How it works
- 01
Connect securely
You sign in through Meta and authorise the Facebook Pages or Instagram professional accounts you want Enstap to handle. You never give Enstap your Facebook or Instagram password.
- 02
Choose accounts
You select only the business accounts Enstap should work with. Anything you do not select stays outside Enstap.
- 03
Work from one inbox
Supported messages, comments, replies, mentions and tags from the accounts you connected appear together in one workspace, instead of in several apps.
- 04
Review and respond
Enstap helps you prioritise, assign and prepare replies. Your authorised team decides what is sent, under the rules you set and the permissions the platform allows.
You never hand Enstap your social-media password, and you can disconnect an account whenever you choose.
Your accounts stay yours
- You choose which eligible Pages and professional accounts to connect, and you must have authority to connect them.
- Enstap works only with the accounts you authorise, and only with the supported data needed to run the service.
- Your workspace shows your own business’s connected accounts and data. It does not show another customer’s.
- Your team members act within the permissions you grant them for assignments, approvals and responses.
- You can disconnect a connected account, and you can ask for the Enstap-held data about it to be deleted.
- Disconnecting Enstap does not delete your Facebook or Instagram account, your Page, or anything already published on those platforms.
Response assistance, and what holds it back
Enstap prepares the reply. A person decides what is sent.
- Enstap reads a supported interaction to help work out what it is about, how urgent it is and whether it carries risk.
- Enstap prepares a suggested response from the context and brand voice you configure.
- A person reviews a response before it is sent. That is the default in the first release.
- Sensitive or high-risk cases are held for a person rather than answered automatically.
- A prepared response is checked again if the conversation moves on before anyone sends it.
- Platform permissions and messaging windows can decide whether a reply may be sent at all, whatever Enstap has prepared.
Enstap does not promise perfect sentiment detection, a resolved complaint or compliance on your behalf. It helps your team answer faster with the context in front of them.
Supported accounts and limitations
- Facebook: business Pages the connecting person is authorised to manage.
- Instagram: eligible professional accounts, Business or Creator, where the integration supports them.
- Personal Instagram profiles are not eligible for the professional-account integration.
- What is available varies by account type, the permissions granted, the region and Meta’s own platform rules.
- X is a separate planned source and is not part of Social Inbox. It is in development and testing and is not connected today.
How Enstap uses authorised Meta data
Each category below exists to run the service you have asked for, and nothing is collected that Social Inbox would not use.
Connected account and Page details
To show which business accounts you have connected and to tell them apart in your workspace.
Supported messages and conversation context
To show a conversation in one place, keep its thread together, assign it to someone and prepare a relevant reply.
Supported comments, replies, mentions and tags
To surface interactions involving your connected business account so your team can answer them.
Delivery, permission and connection status
To show whether a connection is working and to tell you when it needs reconnecting.
Authorised response actions
To send a reply only when an authorised person, or a workflow you configured and permitted, asks for it.
Read the Privacy notice for the full account of what is processed and why, the Data Deletion Instructions to have data removed, and the Terms for the conditions of use. For anything else, email support@enstap.com.
Security and privacy
- Connections are made through Meta’s own authorisation flows.
- Enstap does not ask for or store your Facebook or Instagram password.
- Access is limited to the business accounts you authorise.
- Team members see and do what their role in your workspace allows.
- You can disconnect a connected account, which ends Enstap’s access to it.
- You can request deletion of Enstap-held data through the data deletion instructions.
Enstap is not endorsed, certified or approved by Meta. Business verification with a platform is not an endorsement of this product.
Questions about connecting an account
Which Facebook accounts can I connect?
Business Pages you are authorised to manage. Enstap does not connect personal Facebook profiles.
Which Instagram accounts can I connect?
Eligible Instagram professional accounts, Business or Creator, where supported and authorised. Personal Instagram profiles are not eligible.
Can I connect more than one Page or professional account?
Yes. You choose which eligible accounts to connect, and each one is handled separately in your workspace. Connecting an account does not give Enstap control of your Meta Business Portfolio.
Does Enstap need my Facebook or Instagram password?
No. You authorise Enstap through Meta’s own sign-in, and your password is never given to Enstap.
Can Enstap see my personal account or unrelated private content?
No. Enstap works with the business accounts you authorise and the supported data attached to them. It does not read personal profiles, unrelated timelines or private content belonging to anyone else.
What interactions can Enstap receive?
Supported messages, comments, replies, mentions and tags involving your connected business accounts, where supported and authorised. Meta’s APIs decide what is available, so not every interaction is necessarily exposed.
Does Enstap send replies automatically?
Not in the first release. Enstap prepares a response and a person reviews it before it is sent. Sensitive and high-risk cases are always held for a person.
What happens if a permission expires or is removed?
The connection stops working and Enstap shows that it needs reconnecting. Enstap cannot read or send for an account it is no longer authorised to use.
How do I disconnect an account?
Disconnect it from your Enstap workspace, or remove Enstap’s access from your Meta settings. Access ends immediately. Disconnecting on its own does not delete data Enstap already holds.
How do I request deletion of my data?
Follow the data deletion instructions and email support@enstap.com. Deletion is a separate request from disconnecting.
Who provides this service
Enstap is a service operated by Klariom LTD, 118 Sydenham Road, Sydenham, London, SE26 5JX.
Contact support@enstap.com, or visit support.